Echolab New at NAB 2009

Celebrating its 35th year in business, Echolab will showcase a paradigm-busting production device that sets new standards for flexibility and functionality while meeting classical standards of perfection. This groundbreaking product must remain shrouded in mystery till the Echolab press conference at 8 a.m., Monday, April 20. But once it has been revealed — watch out. You'll never view production the same way again.

Support for 3Gbps Format Added to Overture MD Switchers — This year, Echolab's versatile Overture™ MD switcher, available with 1 or 2 M/Es, becomes even more versatile with the addition of 3Gbps (1080p60) format support to its existing range of SD, 720p, and 1080i over a single SDI or HDMI input. Many production companies and broadcasters use a mix of formats, requiring a costly and cumbersome mix of outboard equipment to translate signals for the switcher. With internal analog to digital conversion and frame sync, the Overture MD enables a compact, streamlined and cost-effective production solution. The addition of 3Gbps operation means the Overture now supports the highest quality broadcast format now on the market.

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