2007 Broadcast/Pro Video Marketplace Macro Overview Report

An unbelievable whirlwind is hitting the television/video industry. It is a ratcheting metamorphosis that rivals the frenzy which occurred before the dot-bomb in 2001. Wherever you look, a digital migration to alternative media happens every nano second…in every niche market and corner of the world. It’s driving digital to the forefront and providing rock solid numbers marketers are turning into cold hard cash.

The Broadcast / Pro Video Marketplace Macro Overview is a report of over 50 pages of analysis and information on the state-of-the-industry compiled from secondary online research sources including industry news sites, manufacturers sites, as well as SCRI's own weekly online News Briefs and Insider Reports.

Table of Contents is as follows:

Overall Economic and Market Macro Overview

The Big Picture

It’s a Digital Economy with Analog Implications

So Where do We Stand Economically?

Where the Professional Broadcast/Cable/Production Market is Headed

Advertising Dollars on the Uptake

Where are we going?

Where are the wired roaming?

It’s TV in your pocket…

Let the customer be the judge…

Could DTV be Diverted?

But, I Want My i-TV…

Television…Reborn and Redefined…. Online

Digital Divergence

Internet Casualties

So Where is Everything Going?

Interviews with leading Mannufacturers:

Avid Technology

Grass Valley

Harris Corporation

Panasonic Broadcast

Quantel

Autodesk

Questioned on:

Tell us why your biggest-selling product is so successful

What do you see as the next growth area for the broadcast industry?

What’s the biggest growth area for your company in particular?

How do you view the current state of HD conversion industry-wide? Is it a done deal or do we have a ways to go?

What’s Happening in the Industry

Marketers

Television/Broadcast/Cabler/Telco/Internet Companies

The cost for the Broadcast / Pro Video Marketplace Macro Overview Report is $695, payable by credit card (Amex, Visa, MC) or PO for SCRI regular clients. Delivery is withing 24 hours of payment via email as attached Adobe PDF files.

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