Broadcast/Pro Video Tape Recorders/Players (VTRs/VPRs) Report

Ingenuity and accommodation should be the words for VTR/VPR marketers in the coming years. Digital holds the future and any linear product has to be designed to support it flexibly… and affordably. Hard disk, optical and memory cards are the preferred formats, with disk drives getting the most attention these days. Analog devices that can interface well with nonlinear equipment, in a variety of formats and resolutions will be the components of choice during all facility upgrades.

This is just part of the findings from SCRI's Broadcast/Pro Video Tape Recorders/Players (VTRs/VPRs) Report . The full SCRI report provides quantitative data, based on extensive annual primary research surveys (since 1984) of broadcast and pro video facilities in each of the following end-user vertical markets: broadcast television stations, cable television stations, post production facilities (video and film), video production and multimedia facilities, corporate and institutional video facilities (government, educational, medical).

Quantitative data tables for 2006, 2007 & 2008 show total number of end-user facilities, total number and percentage purchasing by year , total dollars spent purchasing, total units purchased, average number of units purchased per end-user facility, and average price per unit. This data is displayed for each of the six vertical end-user markets as well as for the total across the board broadcast / pro video marketplace.

In addition, charts and tables show total units by format, by price range and by market share of the leading brands.

The approximately 10 page report commences with a detailed written report of the total category as well as of each individual vertical end-user market, bringing the quantitative data tables and charts to life with insightful analysis and forecasts. The written alaysis is followed by the quantitative data tables and charts.

Table of contents is as follows:

Written Analysis